Ways to Nurture Business Relationships
 from
If Success Is a Game, These Are the Rules
by Chérie Carter-Scott, Ph.D.
Human beings are social creatures. However, most of us require some coaching in order to interact effectively with the people in our business life. Here are eight important ways you can tend to these relationships so that both you and they can succeed to your highest aspirations.
1. Always keep your word. It has been said that you are only as good as your word. Keeping your promises and doing what you say you will do is how you earn the trust of others. If you are known as reliable, you will attract more business, earn the respect of those who work with you, and polish your reputation to a rich sheen. You also will feel good about yourself and therefore will be naturally inclined to do better in the world. Doing what you say you will do lets others know that you are someone to be counted on and reinforces your self-respect.
2. Appreciate those around you, and let them know it. Be sure to thank them for work well done, for their support or guidance, or for their business. Thank them in both words and actions. A verbal "thank you" is a great basis, yet every now and then there needs to be more. Pay attention to how you feel when thanking them, and also to their reaction. If the verbal recognition does not feel sufficient, you will know. Then decide what is needed; perhaps a public acknowledgment, flowers, a raise, or bonus will let them know how you feel. Do not take anyone for granted. Honor everyone's contributions and acknowledge the part they all play in your work life.
3. Go the extra mile for them. If you do this even though it does not benefit you directly or immediately, you will embody "right action." Doing this will not only create goodwill and make you feel good about yourself, it also will serve as a personal deposit in the karma bank. Remember, what goes around comes around.
4. Treat others with respect. Listen when they speak. Show up on time. Be responsive and timely with phone calls, faxes, and e-mails. Pay attention to their priorities, not just your own. Treat them as people worthy of consideration.
5. Forgive when necessary. Forgive mistakes, practice empathy and compassion. As long as people put forth their best effort and conduct themselves honorably, make room for the occasional error.
6. Honor the human in them. Show your co-workers that you care about their well-being. Be interested and involved with their victories and disappointments. My mother always took the time to inquire about the families of people who supported our family. The carpenter, the policeman down the street, the cleaning lady were all treated with respect, concern, and genuine interest. As a result, all would strive to go the extra mile for her in exchange.
Within each person, regardless of his or her title or job description, dwells every facet of being human. If people feel valued by you, as a person, they will become a precious resource, not merely temporary co-workers.
7. Pay attention to the details. Make it easy for people to do business with you. Take the obstacles out of their way. Make their day brighter by easing the stumbling blocks. Listen to their needs and wants. Do what companies like Amazon.com do and pay attention to what your customer buys. Then make recommendations based on that information. Build loyalty and trust, which in turn increases your business.
8. Communicate clearly. Articulate your expectations. Express your concern when necessary. Ask for what you need.
Most people are not mind readers. Be clear about your intentions, your desires, and your needs. Ask for the same in return. It will save time and effort if you get this information right the first time.
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